Expanding VanniShrimp’s Reach: Showcasing at Qingdao and Shanghai Seafood Expos
At the Qingdao and Shanghai Asia Seafood Expo 2023, VanniShrimp had the chance to step into new markets and introduce our community-focused products to a larger audience. As director, I was thrilled to present our premium Vannamei shrimp and make meaningful connections with potential partners excited about quality seafood.
VanniShrimp Team
10/29/20232 min read
Expanding Our Reach in Qingdao and Shanghai
When I arrived at the Qingdao Asia Seafood Expo, I felt a mix of excitement and pride. This was one of the largest seafood trade events, filled with top suppliers and buyers worldwide. It was the perfect venue for VanniShrimp to introduce our sustainably sourced, high-quality Vannamei shrimp to a wider audience.
Our booth was set up to tell the story behind VanniShrimp: our commitment to quality, our support for local fishing communities in Indonesia, and our dedication to sustainable practices. With photos and displays, we wanted visitors to see that each shrimp wasn’t just a product but the result of hard work by small-scale fishermen and local families who make it all possible.
The Impact of Qingdao: A New Market for VanniShrimp
At Qingdao, I met many curious visitors, but one potential customer stood out. They were looking for high-quality shrimp and had heard about Indonesia’s reputation for exceptional seafood. We got to talking, and I explained how VanniShrimp goes beyond just delivering shrimp by partnering with small fishermen, ensuring fair wages, and supporting sustainable practices.
They appreciated our approach, especially when I shared our quality control processes and certifications. After a few discussions, it became clear we were the right fit. This connection led to further conversations that laid the groundwork for a new partnership. I left Qingdao with a sense of accomplishment, knowing we had successfully entered a new market with a valuable customer who shared our values.
Next Stop: Shanghai Asia Seafood Expo
After Qingdao, it was time for the Shanghai Asia Seafood Expo. Shanghai is a bustling hub for global trade, and the seafood expo here attracts major buyers from all over the world. With our Qingdao experience fresh in mind, we were ready to make an even stronger impression.
In Shanghai, the interest was palpable. Attendees were intrigued not only by our Vannamei shrimp’s quality but by the values that set VanniShrimp apart: ethical sourcing, supporting local communities, and our commitment to sustainable practices. I engaged in discussions with potential buyers who were seeking both premium quality and ethical sourcing—a combination that aligned perfectly with our approach.
Building Trust Through Transparency
One memorable conversation in Shanghai was with a large buyer looking for a consistent shrimp supplier who could deliver both quality and transparency. As I shared VanniShrimp’s sourcing and production processes, I could see that they were genuinely impressed by our transparency. They valued that our practices benefit not only the end consumer but also our local communities.
This customer wanted assurances around quality, and I was happy to provide them. At VanniShrimp, we ensure every shipment meets rigorous standards, from initial sourcing to packaging. This level of detail reassured them, and by the end of our meeting, we were well on our way to establishing a solid partnership.
Qingdao and Shanghai: A Milestone for VanniShrimp
The exhibitions in Qingdao and Shanghai marked significant milestones for VanniShrimp. These events not only introduced us to new customers but also solidified our position as a trusted seafood supplier in the global market. They allowed us to tell our story and show that we are a partner that values quality, sustainability, and community impact.
Looking back, these exhibitions strengthened VanniShrimp’s vision and brought new, meaningful connections. We’re excited to continue this journey, building relationships based on trust, transparency, and a shared commitment to the finest seafood products.
Interested in partnering with a seafood supplier that values quality and ethics? Reach out to us at VanniShrimp, where we’re dedicated to bringing premium seafood from our communities to


VanniShrimp team negotiates with potential customer in Shanghai Seafood Expo